POSITION: Director of Corporate Communications
SALARY: $99,780.00 – $159,650.00 Annually
OPENING DATE: 10/17/16
CLOSING DATE: 10/28/16 05:00 PM
As the Director of Corporate Communications, you will oversee the development and implementation of all of the Port’s marketing strategies and media communication activities. If you thrive in an environment where you have an opportunity to help influence the strategic and tactical communications of the Port that contributes to the success of the Port’s mission, then this might be the job for you.
SUMMARY OF ESSENTIAL RESPONSIBILITIES:
• Oversee the development and execution of all issues and management strategies regarding strategic communications while partnering with internal clients and the Executive Leadership team.
• Manage a large team of professionals that include: content generation, public information, creative services, digital programming/systems architecture, project management and internal communications functions.
• Manage the utilization of internal and external resources to enhance the Port’s brand and image to ensure a seamless organizational identity and customer experience.
• Cultivate strong external relationships to help promote the Port and its mission to key stakeholders.
• Manage media and public opinion impact of business decisions.
• Ensure consistency in both content and physical presentation of information to internal and external audiences.
• Provide exceptional electronic/digital, print, broadcast and multi-media marketing tools and events.
• Maximize time, resources and coordinate priorities to ensure fast, appropriate levels of response to internal requests for communications programs and products.
• Provide management and direction of the Port’s external advertising and communications contractors.
• Manage and integrate all corporate marketing and communications budgets, timelines, work plans, and staffing.
• Build campaigns, contain costs, and track measurable results.
• Write news releases, media advisories, ad copy, web and social media content, articles as well as speeches and talking points for Executive Director and other Executive Team members as needed.
• Occasionally serve as Port spokesperson.
• Bachelor’s degree (Masters preferred) in public relations, journalism, advertising, or marketing communications, English or related discipline.
• Minimum of ten years of progressively responsible experience in the field of public relations/public affairs and marketing/advertising including direct management responsibility for a communication/ marketing or public affairs function of an organization required.
• Experience in issues management and media relations required.
• Social and digital media experience required.
• Excellent skills in both oral and written communications/editing including speech and news writing required.
• Proven experience with advertising/marketing best practices and principles, general business/management required.
• Valid driver’s license required.
• Experience with the public sector strongly preferred.
• Experience in transportation/logistics field preferred
• Accredited in Public Relations (APR) or Accredited Business Communicator (ABC) accreditation preferred.
• Experience with local and regional media and associated mechanisms for disseminating information to the public through the media as well as journalism and technical writing techniques for consumers.
• Experience with media relations/spokesperson techniques (on-camera and off)
• Advanced knowledge of: digital programming, systems architecture, web design; graphic design and project management best practices; political landscape and key regulatory and policy issues.
• Advanced knowledge of: Public relations/public information practices and protocols and strategic communications principles and practices used to advise and guide line-of-business communication and public affairs issues that impact the Port internally and externally.
SKILLS AND ABILITIES:
• Must be able to acquire a red PDX security badge and a Transportation Worker Identification Credential (TWIC), both requiring background checks.
• Skills in strategic and tactical communications planning, execution and evaluation
• Proven skills in crisis and issues management.
• Proven ability to think strategically and balance marketing initiatives with issue management, act quickly, work in a high pressure environment and anticipate and resolve complex problems by utilizing extensive and expert communications, business and marketing skills.
• Ability to identify challenges emerging issues facing the Port and proactively engage to create communications opportunities and solutions.
• Work with diverse employee groups and present information to diverse audiences.
• Value differences among individuals and demonstrate a commitment to being inclusive.
• EEO/Affirmative Action Policy Statement: The Port of Portland is dedicated to maintaining and improving a work environment, which extends equal opportunity to all individuals, regardless of their race, color, sex, age, religion, national origin, marital status, veteran status, disability or sexual orientation. Employment decisions shall be made in such a manner as to further the principle of equal employment opportunity and to comply with state, federal and local laws. We affirm through this policy statement our continuing commitment to the principles of nondiscrimination and affirmative action.
• Veterans Preference: Under Oregon law, qualified veterans may be eligible for veterans preference when applying for Port of Portland positions. If you are a veteran and would like to be considered for a veterans preference for this job, please provide the qualifying documents as instructed during the application process.
• Background Checks and Drug Testing: The Port of Portland will conduct drug testing and/or criminal & financial background checks on positions that have been identified as safety sensitive or Purchase Card Industry compliant.
• ADA Accommodation: Accommodations will be considered for applicants or candidates with a qualifying disability that prevents them from participating in this process. Accommodations will be made where the Port can reasonably do so without imposing an undue hardship on the business or compromising the integrity of the recruitment process. An applicant with any disability who believes that he or she needs an accommodation should contact Human Resources.