PRSA Portland Metro Chapter

Edelman and Maxwell PR win big at the 30th anniversary of the Spotlight Awards

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Oct 15

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Thursday night October 15, Portland Metro Chapter of the Public Relations Society of America celebrated its annual awards last night with the 2015 Spotlight Awards hosted by KXL’s Pat Boyle

This is public relations biggest event of the year honoring professionals across multiple disciples drawing hundreds of the region’s top communicators

The night’s big awards winners were Edelman and Maxwell with seven awards each. C+C and Portland General Electric received six awards each.

Other special Awards of Distinction were given to Prapat “Jojoe” Nujoy of Union Gospel Mission for the New Professional Award of Excellence. Tom Unger, APR, ABC, CTM, Fellow PRSA of Wells Fargo for the Olga M. Haley Mentorship Award. Michael Duyck, Fire Chief/Chief Executive Officer of Tualatin Valley Fire & Rescue for the Ron Schmidt Community Involvement Award. Dave Thompson, APR of ODOT for the William W. Marsh Lifetime Achievement Award.

Here’s the complete list of winners:

  • C C received a Merit Award for COMMUNITY RELATIONS – Smart Catch Sustainable Seafood Program
  • Portland General Electric received a Merit Award for COMMUNITY RELATIONS – Prepare! PGE highlights Red Cross partnership during Rose Festival
  • Portland General Electric received a Merit Award for INTERNAL COMMUNICATIONS – Spring Into Action
  • C C received a Merit Award for INTEGRATED COMMUNICATIONS – Smart Catch Sustainable Seafood Program
  • Quinn Thomas received a Merit Award for INTEGRATED COMMUNICATIONS – AT&T Oregon: Localizing a National Brand An Integrated Communications Strategy (Public Relations, Public Affairs, Internal Communications)
  • Legacy Health received a Merit Award for REPUTATION/BRAND MANAGEMENT – Saving lives, saving families: Transgender care at Legacy Health
  • Kaiser Permanente received a Merit Award for EVENT OR OBSERVANCE – Give Kids a Smile
  • Legacy Health received a Merit Award for EVENT OR OBSERVANCE – Fighting the Flu
  • Maxwell PR received a Merit Award for MEDIA/BLOGGER RELATIONS – McMenamins: Reconnecting Media with McMenamins’ Beer Heritage
  • The Hoffman Agency received a Merit Award for MEDIA/BLOGGER RELATIONS – Bowflex® Summer Strong Challenge
  • C C received a Merit Award for VIDEO PROGRAM – ENERGY STAR “20 Years of Building Milestones” Animated Infographic Video
  • Maxwell PR received a Merit Award for VIDEO PROGRAM – Video Storytelling: Dave’s Killer Bread Gives Employees a Second Chance
  • Kaiser Permanente received a Merit Award for ANNUAL REPORT – Kaiser Permanente Dental 2014 Annual Report
  • C C received a Merit Award for WEBSITE – Waste Management Recycle Often. Recycle Right. Website
  • Portland General Electric received a Merit Award for CREATIVE TACTIC – How Many Eels?
  • Lawrence PR received a Spotlight Award for COMMUNITY RELATIONS – Lawrence PR – World of Speed Grand Opening
  • Quinn Thomas received a Spotlight Award for COMMUNITY RELATIONS – My Oregon Hospital: RAISING AWARENESS OF HOSPITAL COMMUNITY BENEFIT
  • Edelman received a Spotlight Award for INTEGRATED COMMUNICATIONS – Establishing Tree Top as the “Good Pick” Among Parents
  • OHSU Foundation received a Spotlight Award for INTEGRATED COMMUNICATIONS – Tough on Cancer
  • Portland General Electric received a Spotlight Award for SOCIAL MEDIA/DIGITAL COMMUNICATIONS – When a Storm Hits: The power of social media when the lights go out
  • Versatile Creative LLC received a Spotlight Award for REPUTATION/BRAND MANAGEMENT – “From Stewardship to Ownership”:  Elevating the Clackamas River Basin Council Brand
  • Bonneville Power Administration received a Spotlight Award for EVENT OR OBSERVANCE – Stand up for Safety: Making BPA a safer place
  • C C received a Spotlight Award for EVENT OR OBSERVANCE – Green Sports Alliance Fifth Annual Summit
  • Maxwell PR received a Spotlight Award for EVENT OR OBSERVANCE – Kettle Brand Hang Up to Hang Out
  • Edelman received a Spotlight Award for MARKETING CONSUMER PRODUCT OR SERVICE – CenturyLink Brings 1 Gig to Portland
  • Edelman received a Spotlight Award for MARKETING CONSUMER PRODUCT OR SERVICE – Just For Men World Beard and Moustache Championships
  • Sisters of St. Mary of Oregon Ministries Corporation received a Spotlight Award for MARKETING CONSUMER PRODUCT OR SERVICE – Valley Catholic School
  • Edelman received a Spotlight Award for GLOBAL COMMUNICATIONS – Paul G. Allen Locates the Long-Lost Japanese WWII Battleship Musashi
  • CMD received a Spotlight Award for CRISIS COMMUNICATIONS – Pet Tragedy Leads to Calling a Reporter’s Bluff
  • Portland General Electric received a Spotlight Award for CRISIS COMMUNICATIONS – Transparency, care and responsiveness: the key to Portland General Electric’s success when communicating a customer safety issue
  • C C received a Spotlight Award for MEDIA/BLOGGER RELATIONS – Green Sports Alliance Fifth Annual Summit
  • Edelman received a Spotlight Award for MEDIA/BLOGGER RELATIONS – Edelman and Anker Give the Gift of Power
  • Grady Britton received a Spotlight Award for MEDIA/BLOGGER RELATIONS – Grady Britton and HealthSparq Team to Steal Mindshare from Competitors with Major US Coverage
  • Maxwell PR received a Spotlight Award for MEDIA/BLOGGER RELATIONS – Pacific Foods: Bringing Bone Broth to a Boil
  • Maxwell PR received a Spotlight Award for MEDIA/BLOGGER RELATIONS – Zenger Farm – New Educational Oasis in East Portland Food Desert
  • CMD received a Spotlight Award for SOCIAL MEDIA/DIGITAL COMMUNICATIONS – Iberdrola Renewables #MegawattMadness Tips off Social Media Engagement
  • Edelman received a Spotlight Award for SOCIAL MEDIA/DIGITAL COMMUNICATIONS – Portland Is Happening Now – The Travel Portland Winter Campaign
  • Maxwell PR received a Spotlight Award for SOCIAL MEDIA/DIGITAL COMMUNICATIONS – Diamond of California Facebook and Instagram Community Growth and Engagement
  • Edelman received a Spotlight Award for RESEARCH/EVALUATION – Surveying the Confidence of Compliance Officers
  • Maxwell PR received a Spotlight Award for NEWS CONFERENCE – Diamond Foods Innovation Center Opening

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